ABOUT US


The Corn Refiners Association (CRA) is the national trade association representing the corn refining (wet milling) industry of the United States. CRA and its predecessors have served this important segment of American agribusiness since 1913.
 
One of our top priorities is to ensure that food and beverage professionals have access to fact-based information from credible third-party sources concerning this natural and versatile sweetener, so they can make fully informed decisions.
 
National Education Campaigns

We understand that there are many misperceptions about high fructose corn syrup. To help consumers better understand the facts about this safe, natural sweetener, the Corn Refiners Association began an educational campaign in 2008. The goal of this educational effort is to provide consumers with credible, science-based information to enable them to make informed decisions about HFCS. To learn more about the educational campaign, please visit www.SweetSurprise.com.

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Stay up on the latest sweetener developments with our free monthly newsletter. To sign up, fill out the information below. All fields required.

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Thank You

Thank you for your interest in learning more about high fructose corn syrup. You will receive email updates on news and information about this safe, versatile sweetener made from corn.

MINTEL STUDY:
FEWER THAN 3% OF SHOPPERS SPECIFICALLY AVOID HFCS IN 12 HIGH-VOLUME F&B CATEGORIES

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Mintel Study:
Examines Consumer Concern Across 12 Top F&B Categories

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Schedule your free lunch & learn

Get the facts you need to make informed sweetener choices with a free lunch and learn presented onsite at your business. We'll share the latest third-party research on HFCS from Mintel, Nielsen and the scientific community.

Hear the experts. Ask questions. Find answers.

We'll tailor our presentation to fit your schedule and address your top concerns. To sign up, fill out the information below. All fields required.

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Welcome

When it comes to sweeteners, making the right choice is critical to your brand and your bottom line.

At Corn Naturally, we'll help you make informed decisions with the latest facts on high fructose corn syrup (HFCS) from leading independent experts, including Mintel, Nielsen, NPD and top members and organizations of the scientific community. Come here for the tools and resources you need to make sound sweetener decisions.

How can Corn Naturally help me?

You may have specific questions and concerns related to your industry. Here's how Corn Naturally can help you find answers.

  • Are you considering a change in sweeteners used in your products? Before you act, get the facts. Find out what consumers really think about HFCS, understand the true cost of reformulation and learn the latest on sweetener science at Corn Naturally.

    For answers on the concerns facing your industry, go to the Food and Beverage Manufacturers page.

  • Wondering how the sweetener debate fits into your retail strategy? At Corn Naturally, you can see what independent, expert research and real-world data reveal about true consumer attitudes toward HFCS and actual purchasing behavior.

    For answers on the concerns facing your industry, go to the Grocery Retailers page.

  • Will adding HFCS-free products to the menu increase sales? Find out what consumers really think of HFCS and how reformulating can impact your operating costs at Corn Naturally.

    For answers on the concerns facing your industry, go to the Chain Restaurants page.